Do you have leases that are going to expire in January 2019? If you're like most landlords you probably have photos that you took of your rental properties on a hard drive whenever those leases come up for renewal.
Sadly, what most landlords don't realize is that continuing to use those old photos is one of the worst things you can do for your business because, old photos don't look good or serve you well when it comes time to list those properties for rent again.
In this article we will share with you several tips you can use for taking better pictures of your rental properties.
1. Start with good lighting
Before photos are taken, you should always make sure the space is well-lit. For interiors, open nearby blinds/windows and take advantage of natural light.
2. Quality is key
Say goodbye to tilted, pixelated, blurry photos. Pay attention to the quality of each photo. If a new camera is not in the budget, some newer mobile camera models will fit the bill.
3. Staging is important
Incorporate furniture and props to provide potential tenants a realistic idea of how their new home could look. Don't forget to clear the clutter.
4. Highlight property details and game-changing renovations
Have you recently invested in major upgrades? Showcase new hardwood floors, granite countertops and an updated kitchen. Bonus points if you have recently replaced outdated appliances.
5. Choose wisely when editing
In case you end up with a tilted photo or bad lighting, you can enhance or adjust your photos with editing tools. For property photos, it’s best to stick to the basics. Increasing the brightness and contrast are good places to start, but don’t overdo it—tenants will wonder if you’re hiding something.
With all of the tasks that property managers are faced with, photos are usually the last thing to think of. However, they can be the difference that gets a potential tenant to sign a lease.
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